LifeStream Complete Senior Living.
About LifeStream Complete Senior Living.
LifeStream Complete Senior Living has a 40-year legacy of serving Seniors. As a faith-based, nonprofit organization, they offer a complete spectrum of accommodations and services for the Senior adult community in the greater Phoenix area. LifeStream has four unique communities across the Valley, with a variety of living arrangements and services including independent living, assisted living, memory care, long-term skilled nursing and short-term rehabilitation.
- Promote LifeStream as a great place for seniors to live .
- Build positive brand association .
- Prepare for potential crises scenarios.
10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.
What We Did.
As Air Pros USA expanded across the country, 10 to 1 PR employed a strategic public relations plan to build awareness and trust for the brand as they entered new markets. This involved announcing the company’s acquisition in those markets as well as running themed campaigns such as giving away glow sticks for Fourth of July celebrations, supporting teachers during the transition to remote learning during the pandemic, and a contest to give away an A/C unit to a veteran among other initiatives. All efforts have resulted in hundreds of media features in key markets.
As the company grew, it also needed to hire additional employees. 10 to 1 PR supported these efforts by issuing hiring announcements in markets where Air Pros USA was hiring to build awareness for the job opportunities. This also generated a positive reputation for the company as one that was a strong employer in the community.
Media Coverage Placement.
- Arizona Family
- Lovin’ Life After 50
- Sun City Independent
- Glendale Star
- Sonoran News
- AZ Big Media
- Arizona Business Magazine
- Sun City West Independent
- Glendale Independent