Runbeck Election Services

March 26, 2021

Runbeck Election Services.

About Runbeck Election Services.

Since 1972, Runbeck Election Services has preserved the integrity of the American democratic process by partnering with cities, counties, and states to provide a trusted election experience. They develop cutting-edge equipment, software, and print and mail solutions that are accurate, efficient, and secure. Headquartered in Phoenix, Arizona, Runbeck Election Services leverages their five decades of experience to successfully innovate the election process for partners in over 22 states and almost 70% of voters nationwide. As America’s Election Partner®, Runbeck Election Services is dedicated to Defending Democracy® through innovation, integrity, teamwork, and excellence.

Location

Industry

Client Needs

Our Goals.

Develop and execute a media relations plan for the 2020 election cycle and post-election.
Prepare a crisis communications plan and response bank, and assist the company with any crisis communications needs.
Aggressively counter the misinformation and false news about vote-by-mail ballots and systems.
Sustain and build upon Runbeck’s prominent reputation within the printing and elections industry.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

10 to 1 PR’s aggressive media strategy helped produce more than 1,400 media features and mentions for Runbeck Election Services during the 2020 election cycle. These stories focused on educating the public about the vote-by-mail process to give voters confidence about the system and to counter misinformation designed to disenfranchise voters. To demonstrate voters’ confidence in the system as vote-by-mail was introduced to many new jurisdictions in 2020, the country saw record voter turnout for the general election.

10 to 1 PR also designed a crisis communication plan for a variety of potential scenarios that could put the company at risk. 10 to 1 PR was able to quickly and effectively refer to this plan as any issues arose.

Moving on from the 2020 election cycle, 10 to 1 PR is continuing to work with Runbeck Election Services to maintain the company’s reputation within the printing and elections industries through creative media relations and strategic award submissions.

Media Coverage.

Media Coverage Placement.

Associated Press
MSNBC
Fox News
The New York Times
New York Times Magazine
Wall Street Journal
Bloomberg
Forbes
Politico
Vice

CBS Sunday Morning
60 Minutes
ABC News
The Washington Post
NPR
USA Today
Talking Points Memo
Arizona Republic
California Sunday Magazine
Printing Impressions

Plexus Worldwide

March 26, 2021

Plexus Worldwide.

About Plexus Worldwide.

Plexus Worldwide is a leading health and happiness company featuring science-based health and wellness products that enable people to improve their lives and well-being. The combination of Plexus products and opportunities help individuals to meet their health-wellness and financial goals.

Location

Industry

Client Needs

Our Goals.

Grow brand awareness.
Expand and protect its positive reputation within local communities and the direct selling industry .
Increase product interest .
Differentiate its brand and overcome ‘bad reputations’ that are associated with multi level marketing companies.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

10 to 1 PR developed and implemented an aggressive public relations strategy to maintain and grow Plexus’ positive reputation. We accomplished this by creating and distributing hundreds of story pitches and press releases to thousands of media outlets across multiple countries. The content of these story pitches and press releases was strategically focused on positive stories that highlighted specific company announcements, products, community involvement, key employees and Ambassadors.

10 to 1 PR facilitated dozens of strategically aligned nominations and award wins from start to finish. We research the best opportunities for their industry, community, and related industries to create recognition in areas that align with the Plexus business goals and provide a competitive edge.

Since we first began working with Plexus, the company has grown significantly and their sales have increased by more than $300 Million.

Media Coverage.

Media Coverage Placement.

Direct Selling News
Phoenix Business Journal
Business For Home
Scottsdale Independent
KNXV ABC 15
Arizona Republic
World of Direct Selling
Home Business Magazine
ThriveGlobal
Scottsdale Airpark News
Viva el Networking
Scottsdale Progress
Social Selling News
Presna Arizona
Next Economy Magazine

Houston Style Magazine
Buffalo River Review
Coastal View News
Edmond Sun
Ponte Vedra Recorder
Moultrie News
Citrus Heights Messenger
Lead Up For Women
Life Pulse Health
The Desert Sentinel
Quebec Daily Examiner
New Brunswick Herald
My Social Good News
Hoosier Times
KTVK AZ Family

Are You Ready to Be Heard?

Call 480.550.6500

Peñasco Business Coalition

March 26, 2021

Peñasco Business Coalition.

About the Peñasco Business Coalition.

Peñasco Business Coalition was founded by local property and business owners to promote travel and tourism in Puerto Peñasco, Sonora, Mexico, particularly to Americans living in the southwestern United States. The organization’s stated goal is to drive American tourism and travel investment in the popular beach community on the Sea of Cortez.

Location

Industry

Client Needs

Our Goals.

Generate awareness for the safety of the community amidst reports of violence in other parts of Mexico.
Promote travel to the region throughout the year to Arizona residents.
Highlight members of the Peñasco Business Coalition.
Disseminate travel information during the coronavirus pandemic.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

10 to 1 Public Relations worked with business interests in Puerto Peñasco to found the Peñasco Business Coalition as a collective strategy to promote travel to the region.

Over the course of a year, 10 to 1 Public Relations generated 100 media features in targeted media outlets promoting travel to and safety of the region. 10 to 1 PR developed positive relationships with local officials, including the Mayor of Peñasco Business Coalition, to invite to be a spokesperson on behalf of the Coalition.

10 to 1 PR worked with primary members of the Coalition to promote these individual businesses as part of the broader plan to promote the region. This included generating stories for a brand new and modern condo complex that has been under construction, and announcing different phases of construction milestones to generate excitement for the new development.

As the coronavirus pandemic spread across the globe in 2020, 10 to 1 Public Relations shifted our strategic communications plan as governments enforced stay-at-home orders to reduce the spread of the virus. 10 to 1 PR shifted the strategy to share information about Rocky Point’s phased reopening plan as progress was made against the virus.

Media Coverage.

Media Coverage Placement.

AZ Foothills Magazine
KJZZ
Construction Supply Chain
Rocky Point 360
AZ Family
Arizona Republic
Biltmore Lifestyles Magazine
KTAR
Mexico News Daily
Rocky Point Times
Arizona Public Media
AZ Big Media

The Upper Westsider
North 32nd News
USA Today
KGUN
KSAZ
KNXV
KPHX
KVOA
KHRR
City Sun Times
Yahoo!
MSN

Havenpark Communities

March 26, 2021

Havenpark Communities.

About Havenpark Communities.

Havenpark Communities is focused on securing and improving manufactured home communities to preserve long term affordable housing for its residents. Havenpark owns and manages a number of manufactured home communities across the country, continually investing in these communities to offer excellent amenities as well as a safe and affordable place to live.

Location

Industry

Client Needs

Our Goals.

Prepare for and address potential crisis scenarios.
Respond to inquiries from elected officials .
Build reputation for company’s community support in local markets.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

10 to 1 Public Relations worked with Havenpark Communities to address and respond to several urgent crisis scenarios. In some instances, 10 to 1 PR drafted language to respond directly to elected officials’ concerns. Through these efforts, 10 to 1 PR was successful in demonstrating Havenpark’s side of the story and shifting the tone of some media stories to be more favorable for the company.

10 to 1 PR also worked with different communities that Havenpark managed across the country to announce new community improvements and events to generate positive stories for the company and those communities.

10 to 1 PR developed an extensive media training curriculum to present to Havenpark community managers to establish policies and structure should they encounter any potential crisis scenarios.

Media Coverage.

Media Coverage Placement.

Des Moines Register
Iowa City Press-Citizen
KCCI
My San Antionio
Laredo Morning Times
Midland Daily News
Howe Enterprise
Lake Orion Review
Clermont Sun

The Oakland Press (MI)
KFYR
West Branch Times
The Gazette (IA)
KCWI
KCWQ
The Morning Journal (OH)
Inforum

Are You Ready to Be Heard?

Call 480.550.6500

Casago

March 25, 2021

Casago.

About Casago

For two decades, Casago has offered vacation home rentals, corporate housing and property management in more than a dozen communities across Mexico and the U.S. including Sedona, Park City, Big Bear, Scottsdale, Tucson, Santa Barbara, as well as Los Cabos, Cancun, Loreto Bay, San Carlos, La Paz, Cancun, Quintana Roo, Guadalajara, Rocky Point, Puerto Vallarta and Riviera Nayarit. It manages and promotes thousands of properties which it lists on Casago, Airbnb, VRBO and hundreds of rental sites leading it to serve millions of guests. Casago property management teams in each market are dedicated to customer service ensuring your investment is cleaned, maintained and your guests are cared for with our concierge services.

Location

Industry

Client Needs

Our Goals.

Build positive brand reputation within the travel and tourism industry.
Grow positive reputation for company within key markets and announce entrance into new markets.
Manage all media inquiries.
Develop company CEO as thought leader in local community and industry.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

10 to 1 Public Relations worked with Casago to develop a multinational strategic communications plan that would support Casago’s goals. 10 to 1 PR was ultimately successful in generating hundreds of media features in key markets in both the U.S. and Mexico to grow Casago’s positive brand image. Part of 10 to 1 PR’s media strategy was to showcase the company’s corporate social responsibility and philanthropic efforts and offer expert insight to property owners interested in entering the short term rentals industry. 10 to 1 PR offered media training to the company’s CEO and other spokespeople as required.

One part of the public relations plan was to develop Casago’s CEO into a thought leader in the community and the industry. This was accomplished through strategic award nominations (including Phoenix Business Journal’s Most Admired Leader and Real Estate Magazine’s Newsmaker Awards) as well as exclusive interviews with respected outlets like The Washington Post and USA Today.

10 to 1 PR also guided Casago’s public affairs efforts to speak out on legislation affecting the short term rentals industry, including writing op-eds for influential outlets like the Arizona Capitol Times and drafting talking points for testifying at the Arizona Legislature.

Media Coverage.

Media Coverage Placement.

Arizona Republic
Who’s Who in Luxury Real Estate
Scottsdale Progress
USA Today
RIS Media
Scottsdale Airpark News
Realtor.com
Short Term Rentalz
Scottsdale Chamber of Commerce
Inside Tucson Business
AZ Family
ABC15 News
Luxury Real Estate Week in Review
WPTV – NBC

The Mazatlan Post
My Travel Leader
Phoenix Business Journal
Arizona Capitol Times
Fox10 News
Washington Post
Sedona Red Rock News
Premium Travel Magazine
KTAR News
World News Tonight
Good Morning America
Durango Herald
KTVU- TV (Fox)
Rocky Point 360

Are You Ready to Be Heard?

Call 480.550.6500

Portfolio Categories: Public Affairs

Runbeck Election Services.

About Runbeck Election Services.

Location

Asset 59

Asset 58

Asset 57

Asset 60

Industry

Professional Services

Client Needs

Award Submissions

Crisis Communications Management

Media Relations

Media Training

Public Affairs

Our Goals.

What We Did.

Media Coverage.

Media Coverage Placement.

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Peñasco Business Coalition.

About the Peñasco Business Coalition.

Location

Asset 59

Asset 58

Asset 57

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Industry

Real Estate

Client Needs

Launches

Media Relations

Media Training

Public Affairs

Our Goals.