Worzalla

Worzalla.


About Worzalla.

Worzalla is an employee-owned printing company headquartered in Stevens Point, Wisconsin. Founded in 1892, Worzalla has over 125 years of experience in creating high-quality custom products for its customers. Worzalla specializes in the production of cookbooks, children’s and lifestyle books, and is dedicated to exceeding expectations for quality, service, and delivery. From small to large publishers, Worzalla is the printer the industry turns to for manufacturing high profile projects and award-winning books. With numerous industry awards for safety and workplace culture, Worzalla is consistently ranked as one of the top places to work in central Wisconsin. 


Our Goals.

  • Grow positive brand recognition in local community to support hiring efforts.
  • Celebrate associate achievements and efforts to build associate loyalty and retain employees.
  • Build positive reputation in the printing and publishing industry and grow business opportunities.
  • Increase employee and community engagement with the Worzalla brand through Worzalla’s social media channels.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

With an aggressive community relations strategy developed by 10 to 1 PR, Worzalla saw its workforce grow by nearly 20% in the first year that we worked with them. Additionally, the average age of its associate trended downward, indicating more age diversity in hiring. 

Over 10 to 1 PR’s multi-year public relations campaign, Worzalla has continued to grow to meet new demand from its customers. The company has added new machinery and continued to hire new associates to keep up with demand. Even still, Worzalla  is considering new improvements to expand its capacity to meet growing demand for its services. 

10 to 1 PR has also increased Worzalla’s social media following on Facebook, Twitter, LinkedIn, and Instagram by generating and sharing engaging content related to the company. 


Media Coverage.

Media Coverage Placement.

  • Printing Impressions
  • WhatTheyThink
  • Printing News
  • Stevens Point Journal
  • Stevens Point City Times
  • WAOW
  • WSAW
  • WJFW
  • Portage County Gazette
  • Milwaukee Business Journal
  • Point/Plover Metro Wire 
  • Spectrum News 
  • Publishers Weekly
  • American Printer
  • Manufacturing.net 
  • World of Print
  • Industry Week 
  • Marshfield News Herald
  • Milwaukee Journal Sentinel
  • Wausau Daily Herald

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Runbeck Election Services

Runbeck Election Services.


About Runbeck Election Services.

Since 1972, Runbeck Election Services has preserved the integrity of the American democratic process by partnering with cities, counties, and states to provide a trusted election experience. They develop cutting-edge equipment, software, and print and mail solutions that are accurate, efficient, and secure. Headquartered in Phoenix, Arizona, Runbeck Election Services leverages their five decades of experience to successfully innovate the election process for partners in over 22 states and almost 70% of voters nationwide. As America’s Election Partner®, Runbeck Election Services is dedicated to Defending Democracy® through innovation, integrity, teamwork, and excellence.


Our Goals.

  • Develop and execute a media relations plan for the 2020 election cycle and post-election.
  • Prepare a crisis communications plan and response bank, and assist the company with any crisis communications needs.
  • Aggressively counter the misinformation and false news about vote-by-mail ballots and systems.
  • Sustain and build upon Runbeck’s prominent reputation within the printing and elections industry.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

Call 480.550.6500

What We Did.

10 to 1 PR’s aggressive media strategy helped produce more than 1,400 media features and mentions for Runbeck Election Services during the 2020 election cycle. These stories focused on educating the public about the vote-by-mail process to give voters confidence about the system and to counter misinformation designed to disenfranchise voters. To demonstrate voters’ confidence in the system as vote-by-mail was introduced to many new jurisdictions in 2020, the country saw record voter turnout for the general election.

10 to 1 PR also designed a crisis communication plan for a variety of potential scenarios that could put the company at risk. 10 to 1 PR was able to quickly and effectively refer to this plan as any issues arose.

Moving on from the 2020 election cycle, 10 to 1 PR is continuing to work with Runbeck Election Services to maintain the company’s reputation within the printing and elections industries through creative media relations and strategic award submissions. 


Media Coverage.

Media Coverage Placement.

  • Associated Press
  • MSNBC
  • Fox News
  • The New York Times
  • New York Times Magazine
  • Wall Street Journal
  • Bloomberg
  • Forbes
  • Politico
  • Vice
  • CBS Sunday Morning
  • 60 Minutes
  • ABC News
  • The Washington Post
  • NPR
  • USA Today
  • Talking Points Memo
  • Arizona Republic
  • California Sunday Magazine
  • Printing Impressions

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